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Electrosensitivity ads
Posted: Sun Jan 26, 2020 6:26 pm
by Allo V Psycho
An ad in the gents at Killington Lake service station southbound on the M6 stated
"Health effects can include Reduced fertility, depression, disturbed sleep and headaches, as well as electrosensitivity and cancer, according to hundreds of peer-reviewed studies on the ESUK website" (
www.es-uk.info, deliberately not linked)
This suggests that there are hundreds of peer reviewed studies showing EMR causes cancer, which is not true in the research, nor indeed on their website. Reported to the ASA, although I note that they are not selling something, but they do solicit donations: I don't know if this falls in the ASA remit. If anyone had time to analyse the papers they do list, an the journals they post them in, that would be a nice project:
Sorry the picture is blurred - it wasn't the best place to take snaps....
Re: Electrosensitivity ads
Posted: Sun Jan 26, 2020 10:39 pm
by Chris Preston
They have a 146 page list of over 2000 references. Analysing it usefully would take too long as it is just a grab bag of anything ever published anywhere (not limited to scientific journals, but includes powerpoint presentations and self-published documents) the mentions electro-magnetic radiation and similar search words.
Towards the end there is a list of "Mechanisms, pathways and other effects of low-level EM exposure". Within that list, I kid you not there is a collection of papers on the effects of electromagnetic radiation on:
(112) Meridians, acupuncture points, endogenous fields
You always know you don't have to deal with lists of papers when people include effects on imaginary processes and things.
Re: Electrosensitivity ads
Posted: Mon Jan 27, 2020 7:28 am
by murmur
ET tell self to read posts fully before replying - it's too sodding early and I haven't had any coffee yet.
Re: Electrosensitivity ads
Posted: Wed Feb 05, 2020 3:16 pm
by Allo V Psycho
Nice reply from ASA saying they have parked my complaint because they couldn't read the wording on my photograph (fair enough).
They also say they have addressed ads from this organisation before.
https://www.asa.org.uk/rulings/electros ... 29264.html
https://www.asa.org.uk/rulings/electros ... 88045.html
So if anybody is in a motorway loo, and could photograph the current ad in a sharper manner, and either post it here or DM me, that would be great...
I seem to be the only person to have complained so far, so it won't progress if I can't take it forward but I won't be on a motorway for a little while.
AvP
Re: Electrosensitivity ads
Posted: Thu Feb 06, 2020 9:15 pm
by sTeamTraen
Can the ASA do anything if an organisation keeps producing misleading adverts? Say, one a day until the ASA runs out of time or money? Can they escalate to the office of FFS or something?
Re: Electrosensitivity ads
Posted: Thu Feb 06, 2020 9:24 pm
by jdc
sTeamTraen wrote: ↑Thu Feb 06, 2020 9:15 pm
Can the ASA do anything if an organisation keeps producing misleading adverts? Say, one a day until the ASA runs out of time or money? Can they escalate to the office of FFS or something?
They can refer cases to TS.
https://www.asa.org.uk/news/asa-steps-u ... g23oPlViko
Electronic Healing and Fahrenheit60 Ltd have been referred to Trading Standards, the ASA’s legal backstop, for persistent misleading advertising health claims in breach of the Advertising Code. Unproven health claims to treat medical conditions can discourage potentially vulnerable people from seeking professional advice for those conditions.
Since 2013, responsibility for our backstop power lies with the National Trading Standards Board (NTSB) who work with the London Borough of Camden to undertake any necessary enforcement work. Camden Trading Standards has accepted the referrals and is now investigating both companies’ advertising.
Where an advertiser is unwilling or unable to stick to the rules and continues to mislead consumers or business the ASA can refer to Trading Standards who will consider statutory action, including warnings and seeking criminal prosecutions or civil enforcement orders.
Re: Electrosensitivity ads
Posted: Fri Feb 07, 2020 9:40 am
by Nero
A really sh.tty bit of reportage from the BBC, absolutely zero critical analysis.
https://www.bbc.co.uk/news/av/stories-5 ... ened-to-me
Re: Electrosensitivity ads
Posted: Fri Feb 07, 2020 10:39 am
by cvb
In the sidebar there is this.
Years of well-controlled, double-blind studies have found no evidence that electromagnetic fields cause these symptoms.
The World Health Organisation says electrosensitivity is not a medical diagnosis, and both the WHO and Public Health England say there’s no scientific basis that these symptoms are linked to electromagnetic field exposure.
Re: Electrosensitivity ads
Posted: Fri Feb 07, 2020 11:55 am
by Rich Scopie
cvb wrote: ↑Fri Feb 07, 2020 10:39 am
In the sidebar there is this.
Years of well-controlled, double-blind studies have found no evidence that electromagnetic fields cause these symptoms.
The World Health Organisation says electrosensitivity is not a medical diagnosis, and both the WHO and Public Health England say there’s no scientific basis that these symptoms are linked to electromagnetic field exposure.
And a link to this:
https://www.bbc.co.uk/news/world-europe-48616174
Re: Electrosensitivity ads
Posted: Fri Feb 07, 2020 12:00 pm
by murmur
Which kinda makes me wonder why they ran that story anyway...
Re: Electrosensitivity ads
Posted: Fri Feb 07, 2020 2:47 pm
by cvb
murmur wrote: ↑Fri Feb 07, 2020 12:00 pm
Which kinda makes me wonder why they ran that story anyway...
Seems like they just don't care or don't understand.